Kelly Payne joined the AzureWell Team just in time to help launch the brand in the Fall of 2023. She comes to AzureWell with over 20 years dedicated to a balanced lifestyle, both personally and professionally. She has a robust foundation in agency, freelance, and internal marketing roles and has spent her career guiding brands toward creating insight-driven marketing programs. It is important to her that marketing programs not only speak to consumers but also resonate with a higher sense of purpose. She enjoys communicating helpful information about health through multiple marketing channels and brings joy and organization to AzureWell projects. When away from her desk, Kelly enjoys quality time with her husband, H.R. Payne, their three children, and two dogs.